Are you seeking trademark registration because you are aware of or anticipating an issue that may require legal advice?  Maybe you have an intellectual property portfolio that also includes patents or industrial designs. In my practice, I work with lawyers as trusted partners, and these may be examples where it makes more sense to consult a lawyer.  Otherwise, we are fully qualified to proceed on your behalf in all matters before the Trademarks Office - and recognized to practice worldwide.  And whenever it is in your best interests, we are happy to  provide a trusted referral. 

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1. We respect your timelines and budget.
2. We pride ourselves on clear communication and timely status reports throughout the entire registration process.
 3. A hassle-free, no-obligation initial consultation to assess your needs and answer any questions.
4. As you grow, we stay with you - you can rely on our established relationships with foreign trademark professionals to protect you worldwide.
5. No surprises when it comes to cost with our transparent and efficient fee structure.  

STILL HAVE QUESTIONS? FILL OUT OUR ONLINE FORM OR SET UP A MEETING.
  • Availability Search & Opinion 
  • Trademark Filing  
  • Trademark Prosecution
  • Trademark Registration
  • Trademark Renewals
  • ​Worldwide Portfolio
    ​Management

WHY USE A TRADEMARK AGENT?
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how will i know if my trademark can be registered?

WHAT IS THE COST OF TRADEMARK REGISTRATION?*

Trademark registration is the best and most cost-effective way to protect the most valuable asset in your business - your brand. Trademark Registration provides: 1. Immediate, compelling evidence of ownership and exclusive legal rights.  2. Perpetual intellectual property rights. In other words, unlike other forms of intellectual property protection, with continued use, you can maintain your trademark rights forever.  3. Peace of mind for the business owner and a powerful weapon against infringement. 4. A priceless marketing tool as your brand recognition grows in your market, and a quantifiable, transferrable financial asset.

As a Registered Trademark Agent, I am registered with and certified by the Canadian government as a professional legal practitioner specializing in trademark practice. I am not a lawyer.   A Trademark Agent provides a cost-effective, fully qualified alternative for Canadian and international trademark owners seeking to protect their intellectual property. Canadian Trademark Agents are fully recognized worldwide for their specialized expertise in trademark prosecution and enforcement.  It is even a requirement that any lawyer wanting to practice in trademarks in Canada be fully certified as a Registered Trademark Agent due to the specialized nature of trademark law.

*The cost of a completed trademark application varies as every trademark matter is unique.  We always provide a cost estimate for the entire process prior to engagement. 

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Well, the better question might be - what will not registering your trademark cost you?  Imagine the effort of building your unique, recognizable, compelling brand, only to later find out that you no longer have a legal right to its use?  What about the cost of a complete re-brand? Considering the exclusive rights afforded, trademark registration is potentially the best business investment you will ever make, and one of the few business expenses that are guaranteed to increase in value upon the sale of your successful business. ​

  • Availability Search
  • Brand Integration
  • Risk Assessment
  • Advice and Engagement

what is trademark registration?

No. Trademarks must be protected separately in each jurisdiction.  As your business grows outside of your home country, we instruct our trusted international partners on your behalf and manage the entire process - we are your single point of contact.  We employ best practices to control the cost and provide you with timely and appropriate protection in every market where you need it. 

WHAT IS A TRADEMARK?

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DON'T I NEED A LAWYER?
why register a trademark?
  • Opposition Proceedings
  • Trademark Cancellation
  • Trademark Assignments
  • International Strategy
IS MY CANADIAN TRADEMARK VALID IN THE U.S.?

Trademark registration is the process of obtaining legal protection to use your brand in association with specific products and/ or services.  Upon completion, a trademark owner is granted exclusive rights to the use of its trademark across Canada by the Canadian Trademarks Office.

WHAT IS A TRADEMARK AGENT?

Trademark registration is a potentially complex legal process  where errors can have unintended consequences.  Certain filing errors may even jeopardize the Applicant's rights to the use of its own mark.  There are many stages prior to the successful completion of a trademark registration along a lengthy timeline.  We manage the entire process on your behalf, ensuring your rights are appropriately protected in the most efficient manner, time and money-wise.  We also enact an international trademark filing strategy for your business. 

The most common types of trademarks take the form of a word or words, a phrase (slogan, tagline), a logo or design or any combination thereof which serve to differentiate the products and services of one business from those of another.  The function of a trademark is to be a source-identifier for the end consumer, in order to prevent confusion in the marketplace (which business is this product or service provided by)?  A trademark is valid and enforceable only in connection to its use in commerce, that is: in association with specific products and services. For this reason, a business name may or may not be a trademark and may or may not be trademarkable.

This depends on whether you are using your incorporated business name in commerce.  If you are using it as a trademark, it is not adequately protected by incorporation alone. Trademark registration provides a far more prohibitive level of naming protection. ​In other words, you could incorporate your business name but not have the right to use it in a commercial sense. 

I'M INCORPORATED. DO I STILL NEED A TRADEMARK?

You bet.  Any entity that believes it has a bona fide entitlement to a trademark can apply to register it to protect their trademark rights.  We encourage you to educate yourself before starting the process by taking advantage of the online resources offered by the Canadian Intellectual Property Office; and don't forget to read our articles and blog posts. 

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CAN I FILE FOR A TRADEMARK MYSELF?

​​​KENNETH BRADLEY
TRADEMARK SERVICES™

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Let us provide a professional opinion on whether or not to register your trademark.  We can create an initial report to assess the viability of your trademark - before you invest a lot more time or money.   Rest assured that we never pursue a trademark matter without advising our clients of the potential risk factors and the probability of success.